The best brands are built on great stories.

“People don’t buy what you do; they buy how you make them feel. What’s your brand story?

We Create Brand Story

A brand story is not just a catchy tagline that’s pasted on a billboard to attract attention for a week or two. Your story is the foundation of your brand and a strategy for future growth.
A brand story is more than content and text, the story goes beyond what’s written in the copy on a website, the text in a brochure or the presentation used to pitch to investors or customers. Your story isn’t just what you tell people it’s also what they believe about you based on the signals your brand sends. The story is a complete picture made up of facts, feelings and interpretations, which means that part of your story isn’t even told by you.
If you want to build a successful, sustainable business and a brand that will garner loyalty, and if you’re lucky become loved you have to start with your story.

How do we begin to tell your brand story?

Through years of experience of working with brands and entrepreneurs, we have developed the ‘brand story matrix’. This is a brand communication strategy consisting of many distinct elements that enables you to tell your brand’s story from the inside out. It’s the foundation upon which you differentiate. Your brand and make emotional connections with clients and customers. A great brand story strategy will show you how to stand out, increase brand awareness, create customer loyalty and power profits. Your brand story begins with the connection made when the customer hears your name for the first time, when she/he see your logo, visits your website, reads your about page and experiences your interactions on social media. The signals you send about not just what you do and how well you do it, but about what you stand for, build the complete picture of your brand. Marketing often happens when you are not listening and your customer is telling a friend how your product changed her life.

It’s your job to give your customers a story to tell

Through consultation with you we explore your brand’s mission and vision. We work with you to identify the attitudes and beliefs that shape your brand’s culture. We evaluate your unique value proposition and emotional selling points and shape the way which you would like to be perceived by customers and clients. Our job is to work on communicating your essence, craft your brand identity and shape perceptions that will reflect all of that

How we can work together

Whether you’re launching a new idea, growing your business or you need to stay relevant in a shifting marketplace, we can help you to get clear on the story that will attract the customers you want and grow your business.
If you'd like to work with us to develop an unforgettable brand story please Contact us today to talk about your marketing and brand story we are happy to help you